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As India’s co-living sector looks beyond metros, Tier-2 and Tier-3 cities present a promising yet complex opportunity. While demand from students and young professionals is
Expanding organised co-living into Tier-2 and Tier-3 cities in India is often viewed as risky. Many operators hesitate, holding onto assumptions about demand, pricing, and
As co-living gains traction across India’s major urban corridors, many operators are eyeing Tier-2 and Tier-3 cities for the next phase of growth. While these
A founder’s perspective from the ground During a recent visit to Bhopal, I spent time informally reviewing PGs and hostels across multiple localities. What stood
Co-living businesses don’t usually fail due to lack of demand — they struggle because of small operational leaks that quietly compound over time. From unpaid
They said HooLiv was shutting down… They said we were up for sale… They said the journey was over. Well — we didn’t just survive. We fought. We adapted. We
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